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Top Stories by Hollis Tibbetts

A completely new computing platform is on the horizon. They're called Microservers by some, ARM Servers by others, and sometimes even ARM-based Servers. No matter what you call them, Microservers will have a huge impact on the data center and on server computing in general. What Is a Microserver...and What Isn't Although few people are familiar with Microservers today, their impact will be felt very soon. This is a new category of computing platform that is available today and is predicted to have triple-digit growth rates for some years to come - growing to over 20% of the server market by 2016 according to Oppenheimer ("Cloudy With A Chance of ARM" Oppenheimer Equity Research Industry Report). According to Chris Piedmonte, CEO of Suvola Corporation - a software and services company focused on creating preconfigured and scalable Microserver appliances for deployin... (more)

How to Ruin Your Business in One Move - "Pull a Netflix"

Banks and Bad Decisions Let's face it, Bank of America hasn't exactly been the paradigm of good decisions lately - they purchased Countrywide Financial and Merrill Lynch, two boat anchors that almost sunk the B of A ship. Countrywide in particular turned out to be the posterchild of "toxic assets" and bad mortgages.  But that's not what this article is about.  And I'm not a banker, so I'm not in a position to authoritatively write on those particular topics. But B of A recently did something that transcends categories like "banking".  They "pulled a Netflix". What Is a "Netflix"?... (more)

Why Product Positioning Is Useless

Yes.  Product Positioning is mostly useless.  A waste of time.  Simply because it’s so very rarely done well at all. Surprisingly, few people understand the basic concept of product postioning.  They don’t realize that proper product positioning is the foundation of marketing.  They tend to believe that product positioning is a trivial marketing fluff exercise that belongs in some PowerPoint presentation  – which will never be taken seriously by anyone (if seen by anyone at all). Done correctly, product positioning is the most important thing a marketing person can do.  The do... (more)

Successful Software Best Practices: Requirements

I'm not in love with "requirements". There are some who think that "Requirements" are the be-all and end-all for building great software. They're not wrong, but they are off by a third of a bubble. Great software companies come from creating and bringing to market (with a great "go to market" strategy) quality software that solves one or more significant problems for an appropriately chosen target audience - and does so measurably better than alternative solutions. How does such successful software happen? Certainly not by accident. Understanding the Target Customer It comes from... (more)

Klout.com: When Messing with People’s Lives, You’d Better Be Transparent

Klout Who?? Not familiar with Klout.com? Not all that many people are - I only signed up for it this week, more out of curiosity than anything else after I read an article on it on Engadget - curious about Klout giving away Windows phones that I didn't want anyways. And Why Should You Care? Klout is sure to spook privacy-conscious people, but everyone should be aware of Klout.com or at least be aware of this growing phenomenon and how it might impact them. Klout creates publicly accessible "Klout Scores" for people who use Twitter, Facebook, etc. It's like the credit reporting ag... (more)